Rooibos

Rooibos

Rooibos is a tasteful South African red tea. Rooibos tea became popular during the Second World war when the tea suppliers from Asia, forced the tea drinkers to drink more alternative teas.  Because of many miraculous healings and because it is available in so many tastes, Rooibos is no longer an alternative tea but a real tea that isn’t to think away among the tea drinkers.

Philosophy

Pure Tea presents you a complete new tea product. Trendy, pure and authentic. The taste, the aroma, the colourful tea-leafs and the extraordinary shape of the teabag make drinking tea a true experience. Surprising sorts of tea, 100 % biological, compiled from the superior first picking: the finest tea-leafs of the season, picked by hand and of  the best quality.

The Pure Tea plantation is situated in the south-western part if India on an imposing mountain. This part of India experiences high precipitation, during the monsoon period as much as 250-300 mm of rain per day.  The daytime temperature can rise to about 40°C, creating greenhouse-like conditions of extreme humidity and heat. 

This tropical climate contributes to the unique malty taste, a feature for which our tea is well known.

Black Line

The Black Line offers the same high-quality tea as the White Line in a different packaging concept.

11 different flavours, individually packaged.

Apart from seven familiar flavours from the White Line, the Black Line features three new flavours: Rooibos Vanilla, Honey Caramel and Earl White Strawberry. The practical packaging gives the Black Line an attractive appearance. The matching PureTea box provides an extra inviting presentation.